Garrett Pierson
Learn SEO Social Marketing

Archive for the ‘Social Networking’ Category

So if you have been reading any news withing the Online Marketing, Social Network Marketing, or SEO industries then you have come across “Google Friend Connect“. Here is a little of what Google says Friend Connect is:

Google Friend Connect lets you grow traffic by easily adding social features to your website. With just a few snippets of code, you get more people engaging more deeply with your site.

Conrad Salvador of Directoryone.com says, “A preview release of Google Friend Connect was launched just last night, which placed you on a waiting list for the services. Friend Connect claims to offer something that the others do not, which is the ability to turn any website into a social network. Website owners will be able to generate traffic by enabling their site to provide social features for all its visitors.” He also references this YouTube video below explaining how it all works:

So here is what you need to do if you are at all interested in Google Friend Connect:

  • Watch the video above
  • Sign-up for the preview release
  • Continue to learn more about how it can help you and WAIT

So if you haven’t heard our dear friend Dave Harry aka TheGypsy of Huomah.com has broke his arm. With this terrible news his blog posts go on with the help of Steven Bradley aka VanGogh & David Snyder!

Just wanted to give everyone a quick look at Steven Bradley’s guest post about Social Media Marketing called “The Indirect Value of Social Media Marketing” here were some of the questions about Social Media Marketing that have been asked due to a couple posts by TheGypsy:

  1. How to plan a program ( with a real-world example)
  2. How to time manage said program
  3. How to measure and manage costs
  4. How to measure it (KPI)
  5. How to determine ROI (return on investment)

Steven continues the discussion focusing on these questions above. He writes, “Focusing on your ROI efficiency and your rate of benefit is a better approach to me and a better way to understand the value social media delivers. To me it’s more that each social interaction potentially leads to your next opportunity. It’s not always possible though, to know where that next opportunity will appear and which or how many of your interactions led to it.”

Read more at his guest post at TheGypsy’s SEO Blog.

So I was doing some research on Facebook.com for some clients that I mentor for Social Marketing. Through my research I found the following articles below that helped me understand a little better what Facebook.com is really all about:

Facebook - Wikipedia

Mark Zuckerberg founded Facebook while still a student at Harvard University. Website membership was initially limited to only Harvard students but was expanded to the Ivy League. The website has more than 69 million active users worldwide. According to Alexa, the website’s ranking among all websites increased from 60th to 7th in terms of traffic, from September 2006 to September 2007.

Facebook - The Complete Biography

Facebook is the second largest social network on the web, behind only MySpace in terms of traffic. Primarily focused on high school to college students, Facebook has been gaining market share, and more significantly a supportive user …

Find Cheap Gas on Facebook

Then you should try the cheap gas application on facebook. The app simply takes your Zip Code that you have registered and automatically shows you the locations & prices for the cheapest gas. It breaks these down by regular unleaded and …

Facebook in Reality

To give you a sense of how ridiculous some aspects of Facebook are, idiotsofants.com have produced a video called Facebook in Reality. It is currently running at 460000 views and comes up first when you type Facebook into YouTube. …

Using Facebook for business (part 2): making it sustainable

If we’re not careful, we can end up with blogs that never have posts added, or Facebook pages that are little more than a few fan photos. This is why I spent a lot of time evaluating Facebook before getting our company into it. …

So if you were ever wanting to learn a little bit more about Facebook.com then I hope this quick post and resources helped.

In this Episode I talk about some of my SEO Friends (well I call them my friends, they might think differently). I also talk about Jason Gambert trying to trademark the term “SEO”.

Here are the links that I talked about in the episode:

David Harry aka The Gypsy - Huomah.com

Kimberly Bock aka SpostareDuro - Learning SEO Basics

Jordan Kasteler aka Utah SEO Pro - Utah SEO Pro Blog

This episode brought to you by Trust-Guard.com
Trust Seals

 

I recently had a question from Mike Florence about Universal Search and what it is. Blended Search or Universal Search, whichever you call it; both are changing the online world. Google was the main pioneer of Universal Search and of course all the Major Search Engines (of course I mean Yahoo & MSN) soon followed.

Here are a couple things changed in the search engines when Universal Search came to fruition:

Digital Content syndicated in search results such as -

  • Video Content
  • Images
  • Press Releases
  • Articles
  • News
  • Local Listings
  • Books
  • etc.

Let me show you a quick image example of what I am trying to explain in words:

Google Universal Search

As you can see from the screen shot above, images and video are part of the organic search results. I don’t see any better explanation of blended search than the above image.

So how is Universal Search effecting the SEO and Search Engine Marketing industry? Well think of it this way, at one point you were competing with 10 other results to be on the first page of Google. Now with universal search, if there is a news and video result within the search query your website now only has a 80% chance to be listed on the first page of the search engine.

So you might be asking, “What does this mean for me and my business?” Well no need to worry. IF!!! You are taking advantage of video, press releases, image optimization, news, etc. Sites such as the well know YouTube.com, PRWeb.com, and Flickr.com just to name a few will help you take advantage of Universal Search.

Now you also need to know about the latest Social Media, also called Social Marketing, Social Networking. Search engines are picking up content from Social Networking sites such as Hubpages.com, Zimbio.com, and Gather.com, and these are just a few examples. Stay tuned for more about Social Marketing in future posts and podcasts.

Hope this answers your question Mike!

See how I got all the top 10 listings in
Google for the keyword “SEO Mentor”
absolutley
unbelievable.

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So you may be asking how did I do this. I will tell you it isn’t as hard as you think or as people say it is. I have used my SEO Skills and Social Media Optimization skills and put them together to equal huge success.

As an SEO Mentor not only do I give people the steps of learning SEO, I am also starting as a Social Mentor where I help people learn Social Marketing to drive insane traffic to there websites. By using the power of the top Social Networking, Media, and Bookmarking sites I teach how to leverage these sites such as Facebook, StumbleUpon, Twitter, Hubpages, and many more.

To learn more visit Social Marketing Live.

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