Garrett Pierson
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So I was fishing through Sphinn.com a great SEO news site that is much like Digg.com. Anyways I found this great article about optimizing PDF files for the search engines. Here are a couple things that I learned from the article.

PDF

  • Make sure you create text-based PDFs
  • Specify document properties for the PDF
  • Optimize PDF copy
  • Keep the content of the PDF focused
  • Specify the reading order
  • Influence meta descriptions
  • Tag your PDFs
  • Build links into PDFs
  • Save the PDF as an accessible version
  • Optimize the file size for search
  • Enable your PDFs for fast web view
  • Use keyword-rich anchor text to link to PDFs

The article by Galen De Young of http://www.francis-marketing.com gives much more detail to these points above at his Optimizing PDF Files article, but these points that I have listed above are crucial to the Search Engine Optimization of your webpages.

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