SEO Mentor

So I recently wrote an article for my good friend Ron Hudson at his new blog SocialMediaMastermindTulsa.com. The article was titled SEO Meets Social Media and I really put a lot of time and effort into the article. Here are some of my favorite points from the article:

“Here is the problem though, most people think SEO (Search Engine Optimization) is hard and is too technical to understand. As for Social Media, many of you think it takes too much of your precious time. Here is what I have to say about all of this. “GET OVER IT.” Okay, so that was a bit harsh, but come on, if you had a way that you could combine both of these wonderful techniques to drive thousands of targeted visitors to your website and to totally crush your competition, then would you at least spend one (1) hour a day on it? Well I sure hope so!”

So I love the part where I tell everyone to “GET OVER IT” cause it is so true. We all are busy but yet we all want to make money as well, so get over yourself and get to work.

In the article SEO Meets Social Media I gave 6 amazing tips to help you really take your business to the next level using SEO and Social Media to get more website traffic, build relationships, and find the most qualified prospects in your market.

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Have you ever asked yourself this question? I mean be serious here. I just wrote an article for Search Engine Journal called, “The Top Ten Reasons Your SEO Sucks” where I talk about the main reasons I have found why people struggle with getting the rankings and results they deserve.

Here is my favorite reason:

3. The next reason may be due to us misinterpreting what we read or learn from the so called experts or gurus. Just because you read something doesn’t mean it is correct or that it will work. I am sure I have said or written some things that have been incorrect or misleading. Just because something works in one market or niche, does not mean it will work in your area! So take what you learn from others with a grain of salt and make sure you are not making the next mistake.

So check out the article and see if you agree with anything that I wrote I think you will find something that you are either doing or have done in the past!

http://www.searchenginejournal.com/the-top-ten-reasons-your-seo-sucks/10970/

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So I was fishing through Sphinn.com a great SEO news site that is much like Digg.com. Anyways I found this great article about optimizing PDF files for the search engines. Here are a couple things that I learned from the article.

• Make sure you create text-based PDFs
• Specify document properties for the PDF
• Optimize PDF copy
• Keep the content of the PDF focused
• Specify the reading order
• Influence meta descriptions
• Tag your PDFs
• Build links into PDFs
• Save the PDF as an accessible version
• Optimize the file size for search
• Enable your PDFs for fast web view
• Use keyword-rich anchor text to link to PDFs

The article by Galen De Young of http://www.francis-marketing.com gives much more detail to these points above at his Optimizing PDF Files article, but these points that I have listed above are crucial to the Search Engine Optimization of your webpages.

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