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Posts Tagged ‘Flickr’

Google = Universal Search!

Published by Your SEO Mentor under Google, MSN, Online Marketing, Social Marketing, Social Media, Social Networking, Yahoo

Apr
09
2008

I recently had a question from Mike Florence about Universal Search and what it is. Blended Search or Universal Search, whichever you call it; both are changing the online world. Google was the main pioneer of Universal Search and of course all the Major Search Engines (of course I mean Yahoo & MSN) soon followed.

Here are a couple things changed in the search engines when Universal Search came to fruition:

Digital Content syndicated in search results such as -

Video Content
Images
Press Releases
Articles
News
Local Listings
Books
etc.

Let me show you a quick image example of what I am trying to explain in words:

As you can see from the screen shot above, images and video are part of the organic search results. I don’t see any better explanation of blended search than the above image.

So how is Universal Search effecting the SEO and Search Engine Marketing industry? Well think of it this way, at one point you were competing with 10 other results to be on the first page of Google. Now with universal search, if there is a news and video result within the search query your website now only has a 80% chance to be listed on the first page of the search engine.

So you might be asking, “What does this mean for me and my business?” Well no need to worry. IF!!! You are taking advantage of video, press releases, image optimization, news, etc. Sites such as the well know YouTube.com, PRWeb.com, and Flickr.com just to name a few will help you take advantage of Universal Search.

Now you also need to know about the latest Social Media, also called Social Marketing, Social Networking. Search engines are picking up content from Social Networking sites such as Hubpages.com, Zimbio.com, and Gather.com, and these are just a few examples. Stay tuned for more about Social Marketing in future posts and podcasts.

Hope this answers your question Mike!

A Social Media Resource List To Remember

Published by Your SEO Mentor under Social Bookmarking, Social Marketing, Web 2.0

Apr
07
2008

My good friend Jordan Kasteler just posted at his Utah SEO Pro Blog a totally awesome Social Media Resource List that is rocking the World Wide Web. Below I have clipped a couple key points from his post.

clipped from http://www.jordankasteler.com/utah-seo-pro-blog/ultimate-social-media/

Ultimate Social Media Resource List

by Utah SEO Pro

This resource for social media is a compilation of other great resources, tools, and Websites from around the Web to assist you in your social media efforts, efficiency, and comprehension. Whether your interest is in social media marketing or general social media participation this resource list is invaluable in assisting you in your journey.

I realize there may be quite a bit of overlap in these lists so please consider that. Do you have a resource that I missed? Email me and I’ll add it to the list.